Primedia Group

We are a leading African focused media and advertising group targeting premium consumers on the move.

At Primedia we believe people are the energy that shapes the future of our world for good. In addition

to talent, our teams are committed to caring about those around them, inspiring others through their

work and creating innovative and results-driven media platforms, content and services that impact

business and society in a positive way

Primedia Broadcasting delivers innovative radio, content and digital solutions that connect brands to an

engaged and responsive audience.

Primedia Out of Home provides a wide range of out-of- home advertising solutions both in South Africa

and in key markets in the rest of Africa. The Out of Home business includes Primedia Outdoor, which is

Primedia’s outdoor advertising business, Primedia Out of Home Africa, which focuses on expanding

Primedia’s portfolio of outdoor advertising assets outside of South Africa, and Primedia Unlimited,

which provides a wide range of out of home advertising solutions, focused on the shopping mall

environment and retail advertising solutions.

Under the Primedia for Good banner, we invest in several CSI initiatives at Group, Divisional and

individual business levels so that we not only gain from our environment, but also deliver benefits back

to it. We believe that social responsibility is an important component of corporate businesses today, and

for this reason we are invested in several CSI projects under the Primedia for Good banner, most notably

Lead SA, Crime Line, and the Primedia Foundation.

Our ongoing drive is to provide world-class content and communication, and to embrace our

responsibility to help shape our landscape through strong governance and ethical business practices.