MySingleFriend

mysinglefriend.com is one of the UK’s most popular dating sites. Created by TV presenter Sarah Beeny, the site delivers a no‐nonsense approach to dating as everyone on the site is described by their friends. The site has banished the stigma associated with online dating and innovated a modern approach to finding likeminded people.

Back in 2004 mysinglefriend was just an idea born from Sarah Beeny’s love of match ‐ making. A notorious “fixer”, Sarah often wondered if there was an easier way to match‐make her friends without terrifying them! She realised that if friends wrote descriptions for a single friend and placed them all on the same site, they could check each other out.

By involving your friend, you’ve not only done the hard bit (letting them know), but you now have someone to use as a virtual wing man, and you can get them to help you out. It also puts pressure on you to take things seriously as you want it to work out once others are watching. There has always been a focus on impeccable customer services, with every profile hand approved and each email personally responded to.

Radio 1 has described us as the "hottest dating website in the UK", Vogue has featured us in "The List", FHM and Loaded both voted us their favourite dating site, and Revolution claims we "bring the personal touch back to online dating"