Kvantum by Yum!
Advertising Services in United States
Overview
Acquired by Yum! Brands
Kvantum Inc. develops, deploys and commercializes Mathematics and Artificial Intelligence based products to solve complex business problems in marketing analytics and consumer insights.
Kvantum is the marketing performance analytics company, building technology that fundamentally changes the way brands measure the marketing impact on sales. Kvantum has combined the machine learning and econometric modeling into its proprietary Marketing Performance Analytics Platform that can measure the short term and long term incremental effect of marketing with minimum possible data points.
Brands can work with Kvantum in two ways: by licensing either of the platforms - Kvantum Element (for data management and visualization only), Kvantum Evolve (for marketing optimization & scenario planning), Kvantum Leap (for MMM+Attribution), Kvantum Vector (for Consumer Insights) or by working with Kvantum to solve your toughest measurement challenge (Custom Solution).
The company is headquartered in Plano, Texas and works with top Retail, CPG and eCommerce brands across US, Canada, APAC, MENA, South America, Mexico, Europe, and Africa. Over the past years, we have helped clients increase their digital ROI from 30% to 60%, while maintaining spend levels.
EMPLOYEES
11-50 employees
FOUNDED
—
HQ
Plano, Texas
TYPE
Privately Held
Location
- Street
- 1400 Preston Rd
- City
- Plano
- Region
- Texas
- Postal code
- 75093
- Country
- United States
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FAQ
What is the company name?
kvantuminc.com is the website of Kvantum by Yum!
What is the industry of the company?
Kvantum by Yum! (kvantuminc.com) is in the Advertising Services industry.
What products and services does the company offer?
Kvantum by Yum! (kvantuminc.com) lists these specialties: Media mix, Real-time marketing optimization, Digital Attribution, Social media analytics, Attribution modeling, Predictive marketing, Cross-channel attribution, Scenario Planning, and Marketing Strategy.
How many employees does the company have?
Kvantum by Yum! (kvantuminc.com) has 11-50 employees.
What is the company type?
The company type of Kvantum by Yum! (kvantuminc.com) is Privately Held.
Where is the company headquartered?
Kvantum by Yum! (kvantuminc.com) is headquartered in Plano, Texas.
What is the address of the company?
The address of Kvantum by Yum! (kvantuminc.com) is 1400 Preston Rd, Plano, Texas, 75093, United States.
What are the social media accounts of the company?
The social media account of Kvantum by Yum! (kvantuminc.com) is LinkedIn.
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