Atalanta BC Store

The Atalanta Stores are the official retail stores of the blue & black football club, a veritable “paradise” for Atalanta fans where they can indulge in the purchase of exclusively original products, dedicated to their team. Customers are spoiled for choice: from the official competition jerseys to the official team flags and key chains, from sheets to blankets, from swimwear to beach towels, from glasses to watches, in addition to everything an Atalanta fan could possibly need to decorate their table, along with products created for our four-legged friends.

The main store was inaugurated at the Oriocenter Shopping Center on 30th October 2012 in the presence of team President Antonio Percassi, Federica Percassi - the godmother of Atalanta events - and Glenn Stromberg, one of the most popular former Atalanta players beloved by Bergamo fans.

To satisfy Atalanta fans throughout Italy, in Spring 2012 the Atalanta Bergamo Football Club officially launched the e-commerce site store.atalanta.it to allow fans of the black and blue team to purchase team merchandise from the comfort of their own home.