About

YW (formerly YouthWorks) is an independent creative agency,

built for the AI era.

Strategy, creative and production sit in one room — not three.

We run on our own AI-native creative intelligence system.

Some of the marketing tech now used across the industry was

born inside our walls, including Adin.AI.

Founded in 2017 in Akaretler, Istanbul by Serhat and Seden Gürcü.

Today we ship work from Istanbul, London and the GCC. 100+

awards. Trusted by P&G, Microsoft, Meta, Huawei, Maybelline,

Eczacıbaşı, Papara, Eti, Kiğılı, Hopi and more.

What we do:

- Brand Design

- Communication Strategy

- Creative Campaigns

- AI-generated Production (with Studio Brave, London)

- Digital & Social

Your end-to-end partner for 360 campaigns, always-on work,

AI production and brand strategy.

Send us a brief: hello@ywistanbul.com

www.ywistanbul.com

Our expertise in blending creativity with AI sets us apart, driving impactful campaigns that boost brand visibility and revenue growth.

Our collaborations with industry giants in B2C-Tech, like Papara, Microsoft,Intel, Hopi and in B2C-FMCG and Retail, with brands like P&G and Under Armour, Tchibo, Gratis and Daio Paper showcase our global reach and tailored approach.

Our decade-long expertise in B2B marketing shines in sectors such as telecom and metal industries, where our innovative marketing strategies position our clients as industry leaders.

At YW, we’re not just meeting expectations; we’re setting new benchmarks in AI-driven marketing and advertising, ensuring every campaign resonates with global impact and local expertise.

www.ywistanbul.com

www.ywlondon.com

Details

Tagline:
YW (formerly YouthWorks) is an independent creative agency, built for the AI era. Istanbul x London x GCC
Industry:
Advertising Services
Company size:
51-200
Headquarters:
  • İstanbul
  • Akaretler
Org type:
Privately Held
Founded:
2016
Specialties:
Creative Strategy, Digital Marketing, Digital Creative, Digital Content, Integrated Marketing, Creativity, Marketing, Advertising, data driven creativity, brandstrategy, communicationstrategy, brandbuilding, aimarketing, creativeai, generativeai, aiadvertising, brandmarketing, aimarketingagency, brandstrategy, brandcommunication, branding, and brandengagement
Follower count:
4417
Employee count:
150

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