About
We are a global sports, sponsorship and entertainment research company, working with the industry’s key players to unlock meaningful, actionable insights.
Founded as SMG Insight in July 2010, YouGov Sport is an integrated division of YouGov – one of the world’s largest and most respected research firms.
Since our inception we have looked to build strong and lasting customer relationships that put an emphasis on:
> Client service
> Insight that goes beyond the numbers
> Rigorous, readable and robust data
> Strategic data-driven commercial solutions
Details
- Tagline:
- We are a global sports, sponsorship and entertainment research company and an integrated division of YouGov.
- Industry:
- Spectator Sports
- Company size:
- 501-1,000
- Headquarters:
- London
- Org type:
- Public Company
- Founded:
- 2010
- Specialties:
- Business of Sports and Sponsorship Research, Consumer Insight, Media Monitoring & Evaluation, Sponsorship Evaluation, Tracking, Insight, Economic Impact Assessments, Event Health, TV, Print, Digital, Social, Broadcast Schedules & Audits, and Qualitative & Quantitative
- Follower count:
- 15873
- Employee count:
- 161
