About

e.l.f. Beauty is a different kind of company that disrupts norms, shapes culture and connects communities through positivity, inclusivity and accessibility. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion.

Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it’s a daily routine that nourishes your skin barrier over time.

Details

Tagline:
e.l.f. Beauty makes the world a better place for every eye, lip and face.
Industry:
Personal Care Product Manufacturing
Company size:
501-1,000
Headquarters:
  • Oakland
  • California
Org type:
Public Company
Founded:
2004
Specialties:
Cosmetics, Beauty, Cruelty-free products, Vegan products, Skincare, Makeup, and clean beauty
Follower count:
670196
Employee count:
1787

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