About
NIQ BASES is Success, Elevated.
NIQ BASES blends innovative research technologies (such as evolutionary algorithms and predictive analytics) and client consulting to increase your brand performance. We help companies dramatically improve their outcomes, whether renovating an existing brand, driving new innovation, or developing new packs and advertising to grow your sales.
Success, Elevated together: We do this by revealing new paths to success, elevated by superior foresight, unmatched behavioral data, and agile technology.
Being part of NIQ, we are an equal opportunity employer that is committed to inclusion and diversity. Learn more about our career opportunities at https://nielseniq.com/global/en/jobs/
Details
- Tagline:
- We Show The World What People Want.
- Industry:
- Market Research
- Company size:
- 10,001+
- Org type:
- Privately Held
- Founded:
- 1977
- Specialties:
- Concept testing, New Product Development, Innovation Testing, Design testing, Packaging testing, Creative testing, Advertising testing, Forecasting, Market Research, Portfolio optimization, Pricing, and Idea testing
- Follower count:
- 8014
- Employee count:
- 706