About
Modern commerce isn’t separated into online and offline—it’s one Connected Commerce experience, powered by data.
Balance, a Publicis Groupe Company, is a specialist commerce partner helping brands turn fragmented commerce channels into a single, high‑performing commerce engine. We create commerce experiences that connect digital platforms, experiential, activation, physical retail, customer data and operations to drive measurable growth.
We partner with ANZ's leading retailers, brands, education providers and public sector organisations to unlock value from first‑party data, linking in‑store and online behaviour, personalising experiences at scale, and optimising the end‑to‑end path to purchase.
Backed by the scale and depth of the Publicis Groupe, we combine global commerce intelligence with local execution—helping organisations move beyond transactions to build connected, insight‑driven commerce that performs in real markets, not just digital ones.
Details
- Tagline:
- Balance, a Publicis Groupe Company, experts in digital commerce and customer technology.
- Industry:
- Technology, Information and Internet
- Company size:
- 51-200
- Headquarters:
- Southbank
- Victoria
- Org type:
- Public Company
- Founded:
- 2008
- Specialties:
- Strategy & Consulting, Solution Architecture, Experience Design, eCommerce Development, Platform Migration, Systems Integration, Commerce Operations, Digital Transformation, Magento Open Source, Adobe Commerce, Adobe Experience Manager, Headless Commerce & PWA, B2C Commerce, B2B Commerce, D2C Commerce, Commerce for Higher Education, Digital Solutions for Government & Public Sector, and Marketplace Commerce
- Follower count:
- 4012
- Employee count:
- 49
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